This Privacy Notice describes how Deeptrace Labs, Inc. (“we”, “us”, “our”) collects, uses and discloses information about you when you use our website (www.deeptrace.com), applications, services, tools and features, or otherwise interact with us (collectively, the “Services”). For the purposes of this Privacy Notice, “you” and “your” means you as the user of the Services. Please note that if you are an authorized user or employee of one of our customers, our processing of personal information about you is also governed by the agreements we have in place with our customers, as we generally process such information on behalf of our customers.
Please read this Privacy Notice carefully. By using any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Notice. If you do not understand or agree to this Privacy Notice, please do not use or access the Services.
1. Changes to This Privacy Notice
We may modify this Privacy Notice from time to time, in which case we will update the “Last Updated” date at the top of this Privacy Notice. If we make material changes to how we use or disclose information we collect, we will use reasonable efforts to notify you (such as by emailing you at the last email address you provided us or by posting notice of such changes on the Services) and will take additional steps as required by applicable law. If you do not agree to any updates to this Privacy Notice, please do not continue using or accessing the Services.
2. Collection and Use of Information
When you use or access the Services, we collect certain categories of information about you from a variety of sources. In addition to the specific uses discussed below, we may use this information to provide and improve the Services and to maintain our business relationship, including by enhancing the safety and security of our Services, providing customer support, complying with applicable legal obligations, enforcing any applicable terms of service, and protecting our rights and the rights of our employees, users or other individuals.
Information You Provide to Us
Some features of the Services may require you to directly provide certain information, including information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features. Information that you directly submit through our Services includes:
- Basic contact details, such as name and email address. We use this information to create and maintain your account and provide the Services, and to communicate with you (including to tell you about products or services that may be of interest to you).
- Account information, such as username and password. We use this information to provide the Services and to maintain and secure your account with us. If you choose to register an account, you are responsible for keeping your account credentials safe. We recommend you do not share your access details with anyone else. If you believe your account has been compromised, please contact us immediately.
- Any information you choose to input into our AI-powered tools (“Input”), which is designed to process system events, logs, alerts, code repositories and communications you choose to submit to the Services. We use this Input to generate and output new information or content (“Output”), such as information regarding production system incidents and operational diagnostics, as a part of the Services and to improve and develop our Services. We may also use Input and Output to improve the Services, including by training or fine-tuning the AI models that power such tools.
- Any other information you choose to upload to the platform or include in communications with us, for example, when you book a demo through the Services or send us an email.
Information Collected Automatically
We and third parties may also use cookies, pixels or other tracking technologies to automatically collect certain information about your interactions with the Services. This information is collected and used to tailor your experience with the Services, provide you with offers or promotions, run analytics, better understand user interactions with the Services, etc. Such information includes: device information (such as device type, operating system, unique device identifier, and internet protocol (IP) address), location information (such as approximate location based on IP address), and other information regarding your interaction with the Services (such as browser type, log data, and date and time stamps).
Most browsers accept cookies automatically, but you may be able to control the way in which your devices permit the use of cookies. If you so choose, you may block or delete certain of our cookies from your browser; however, blocking or deleting cookies may cause some of the Services, including any portal features and general functionality, to work incorrectly.
Your browser settings may also allow you to transmit a “Do Not Track” signal when you visit various websites. Like many websites, our website is not designed to respond to “Do Not Track” signals received from browsers.
Information Collected From Other Sources
We may obtain information about you from outside sources, including information that we collect directly from third parties and information from third parties that you choose to share with us. Such information includes: analytics data we receive from analytics providers such as Unify Intent, and information we receive when you choose to link any third-party platforms to your account, such as Google or Microsoft, which we use to maintain your account and login information.
Any information we receive from outside sources will be treated in accordance with this Privacy Notice. We are not responsible for the accuracy of the information provided to us by third parties and are not responsible for any third party’s policies or practices. For more information, see the section below, Third-Party Websites and Links.
Deidentified Information
Finally, we may deidentify or anonymize your information such that it cannot reasonably be used to infer information about you or otherwise be linked to you (or we may collect information that has already been deidentified/anonymized), and we may use such deidentified/anonymized information for any purpose.
3. Disclosure of Your Information
We may disclose your information for legitimate purposes subject to this Privacy Notice, our affiliates or others within our corporate group, vendors or other service providers who help us provide the Services (including for system administration, cloud storage, security, customer relationship management, marketing communications, and web analytics), third parties to whom you request or direct us to disclose information (such as through your use of login integrations with Google or Microsoft), professional advisors (such as auditors, law firms, or accounting firms), and third parties in connection with or anticipation of an asset sale, merger, bankruptcy, or other business transaction.
We may also disclose your information as needed to comply with applicable law or any obligations thereunder or to cooperate with law enforcement, judicial orders, and regulatory inquiries, to enforce any applicable terms of service, and to ensure the safety and security of our business, employees, and users.
4. Social Features
Certain features of the Services allow you to initiate interactions between the Services and third-party services or platforms, such as social networks (“Social Features”). Social Features may include features that allow you to access our pages on third-party platforms, and from there to “like” or “share” our content. Use of Social Features may allow a third party to collect and/or use your information. If you use Social Features, information you post or make accessible may be publicly displayed by the third-party service. Both we and the third party may have access to information about you and your use of both the Services and the third-party service. For more information, see the section below, Third-Party Websites and Links.
5. Third-Party Websites and Links
We may provide links to third-party websites or platforms. If you follow links to sites or platforms that we do not control and are not affiliated with us, you should review the applicable privacy notice, policies and other terms. We are not responsible for the privacy or security of, or information found on, these sites or platforms. Information you provide on public or semi-public venues, such as third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators.
6. Children’s Privacy
Our Services are not intended for children, and we do not seek or knowingly collect any personal information about children. If we become aware that we have unknowingly collected information about a child, in particular any child under 13 years of age, we will make commercially reasonable efforts to delete such information from our database. If you are the parent or guardian of a child under 13 years of age who has provided us with their personal information, you may contact us using the below information to request that it be deleted.
7. Data Security
Despite our reasonable efforts to protect your information, no security measures are impenetrable, and we cannot guarantee “perfect security.” Any information you send to us electronically, while using the Services or otherwise interacting with us, may not be secure while in transit. We recommend that you do not use unsecure channels to send us sensitive or confidential information.
8. How to Contact Us
Should you have any questions about our privacy practices or this Privacy Notice, please email us at founders@deeptrace.com or contact us at (408)-887-7521.